What Does Your Logo Color Say To Your Customer? Let’s Explore…YELLOW!
What color is the logo of the organization you represent? Do you share qualities with other brands of the same color? Take a look at the companies that utilize yellow in their logo … this is the least readable color (unless against a black or very dark background) and must be used smartly. McDonald’s has long known that red and yellow are colors that stimulate hunger, note how many others use yellow in their restaurant logo — Denny’s, Sonic, Subway among others. According to